How we help
Improve geo-targeting
Help drive sales and better returns on ad spend by focusing your marketing campaigns on locations with the greatest conversions.
Transform location insights into actionable results
Reaching customers at the right time and place has always been challenging. Marketers are increasingly under pressure to deliver the most return with limited budgets. With retail analytics data from Moneris, your team can access key insights on how and where to target customers based on the most penetrated geo-locations.
Using consumer spending and location data insights across a broad spectrum of merchant categories allows you to gain insights into the areas where your consumers might be shopping the most. Combine these insights to improve the success of your campaigns by analyzing location spending propensity within your industry and target locations with high market demand and above-average consumer spending.
Request a demo
Using consumer spending and location data insights across a broad spectrum of merchant categories allows you to gain insights into the areas where your consumers might be shopping the most. Combine these insights to improve the success of your campaigns by analyzing location spending propensity within your industry and target locations with high market demand and above-average consumer spending.
Request a demo
Location spending propensity
Focus your marketing efforts by understanding the regions where consumers who spend the most in your industry reside.
Key insights:
Segmentation
Location Data (Store Level)
Discover the regions where your customers are located and shop, and assess potential areas where your customer base may be under-represented.
Key insights:
Distance to purchase
Cross-store purchase behaviour
Geo-targeting
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Estimate the distance customers travel to make an in-store purchase. Assess and improve the effectiveness of your marketing strategies by comparing customer spend volumes from different geo-locations.
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Evaluate whether stores are overly concentrated in certain geo-locations and measure purchase frequency across different store locations.
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Know which geo-locations your customer base is under-represented in. Inform your marketing plans and customer targeting strategies going forward.
Tourism insights
Better understand where foreign and domestic tourists come from and how they spend across specific destination regions by industry and time.
Key insights:
Foreign tourism
Domestic tourism