In partnership with the Conference Board of Canada, we are pleased to present the following authoritative insights from their Index of Consumer Spending (ICS) which has been Powered by Moneris® Data Services. Our industry-leading consumer spending data and insights from point-of-sale activity combined with The Conference Board of Canada’s expertise provides a coast-to-coast perspective on how the economy is trending.
Consumer confidence remains low.
Overall consumer confidence remains weak, with The Conference Board of Canada’s Index of Consumer Confidence averaging a muted 60.8 points over the third quarter. Consumers are especially worried about their financial situation, with almost 60 per cent of consumers expecting their finances to worsen over the next six months. In addition, almost 60 per cent of consumers thought that it was a bad time to make a major purchase. This is likely making consumers more selective in their spending decisions, opting for less discretionary spending and more saving out of precaution, which played a significant role in this quarter’s weaker ICS results.
The Atlantic 'stay-cation' boom defies national trend.
Despite the national dip in the ICS score, the Atlantic provinces—Nova Scotia, Prince Edward Island, Newfoundland and Labrador, and New Brunswick—all recorded a higher ICS in the third quarter, demonstrating a strong regional showing fuelled by the continued 'stay-cation' trend. Since the escalation of Canada’s trade dispute with the United States earlier this year, Canadian travellers have been put off U.S. travel. Despite an 8.6 per cent increase in Canadians returning from oversea trips, travel data for August showed that the number of Canadians returning from the U.S. fell by 29.7 per cent year-over-year.
August also marked the seventh month in a row where U.S. travel by Canadians had fallen. Many Canadians who opted out of U.S. trips have instead decided to travel within Canada, leading to a boom in the tourism industry, particularly in the Atlantic provinces. Data from Airbnb on bookings by Canadians in the first half of 2025 indicated that bookings nationally increased by 10 per cent. Bookings for small towns and provinces was especially strong such was the case in PEI and Newfoundland and Labrador where both saw increases of more than 20 per cent year-over-year. This momentum is expected to have continued into the third quarter, indicated by the Tourism Industry Association in P.E.I. stating that July tourism was busier on a year-over-year basis, and notable events such as the Canada Games in Newfoundland and Labrador in August.
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